The Federal Administrative Court finds that APPLE cannot be protected as a trade mark for jewelry (cl. 14) and electronical toys including computer games (cl. 28). The Court says that the shape of an apple is of common use and understood as a reference to a feature of those products. The Institute for Intellectual Property…

An administrative non-use revocation action has been available in Switzerland since January 1st, 2017. This action can be filed before the Swiss Trademark Office (IPI) against both National Swiss Trademark Registrations and Swiss designations of International Trademark Registrations. Earlier this year, the IPI published a first statistical report regarding the newly introduced procedure: 61 revocation…

In a recent judgement, the Swiss Federal Administrative Court once again confirmed its (too) strict position with regard to the registration of shape marks. The court ruled that a three-dimensional mark consisting of the graphical background of a popular chocolate bar’s packaging could not be registered since the design was not perceived as an indication…

Shape mark: form of a drinking bottle lacks distinctiveness in relation to perfumes A recent judgement of the Swiss Federal Administrative Court highlights the strict practice for the registration of shape marks. The court ruled that a 3D mark for perfumes cannot be entered in the trade mark register for perfumes in Class 3, since…

The German Football Association (DFB) owns the international mark “Deutscher Fussball-Bund” (with device) with basic registration in Germany (see image below), claiming protection for a wide variety of merchandise. The registration was notified to the Swiss Federal Institute of Intellectual Property in April 2014. The Swiss Federal Institute of Intellectual Property refused to protect the…

CeramTec GmbH is the owner of the color trade mark IR 1‘109‘076 claiming protection for a shade of pink (Pantone 677, see image). At the beginning of 2012, CeramTec applied for the extension of protection to Switzerland for said trade mark in connection with goods of class 10: “femoral head spheres, acetabular cup, all the…

The Federal Administrative Court partially overturned a decision of the Swiss Federal Institute of Intellectual Property (IGE) refusing protection for Apple’s word mark “iMessage” for telecommunication services in class 38.   The Administrative Court agreed with the IPO that “iMessage” lacked original distinctiveness for messaging services, because such services were closely linked to the internet,…

The Swiss Federal Administrative Court overturned a decision of the Swiss Trademark Office and allowed the word marks “SCHWEIZER SALINEN”, “SALINE SVIZZERE”, “SALINES SUISSES”, “SWISS SALINES”, “SWISS SALT WORKS” on the ground that these were distinctive by virtue of the monopoly that the Applicant enjoys on the Swiss salt market. Schweizer Salinen AG’s five Swiss…

Apple Inc.’s International Registration No 1152788 for the mark “IPAD MINI” was provisionally refused in Switzerland in 2014. The Swiss Trademark Office (IPI) considered that the mark was descriptive of the nature of the products in Class 9 (“Handheld mobile digital electronic device comprising a tablet computer […]). It argued that it would be immediately…

Korean company THEFACESHOP Co., LTD, Seoul, Korea, registered the mark TheFaceShop (see Fig.1) claiming protection for cosmetics, perfumes and related products and retail trade therewith in March 2014 in Switzerland. As one can imagine, the British company THE BODY SHOP INTERNATIONAL PLC, Sussex, England, was not amused and opposed the registration based on its word mark…