China, Trademark

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I. Facts The Italian fashion house Furla SpA has obtained a recent victory in an opposition in China against a local competitor. Furla SpA was opposing the Chinese trademark  “芙拉帝诺”(FU LA DI NUO) in class 25. The characters “芙拉” (FU LA), are used by Chinese consumers when referring to “FURLA”. Regrettably, the client had not secured this Chinese name through a trademark registration…

Case law, China, Lack of distinctiveness

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A recent judgment by the Beijing IP Court has thwarted Apple’s attempts to obtain trademark protection for the standby screen of the iWatch! Apple may appeal this judgment. On 13 November 2014 Apple had applied to file the sign depicted in Figure 1 as a trademark in China in classes 9, 10, 14, and 38….