OK. Everyone knows MESSI. But Miley Cyrus?
As you may recall, the CJEU in cases C-449/18P and C-474/18P of 17 September 2020, (see https://trademarkblog.kluweriplaw.com/2020/09/23/lionel-messi-scores-his-surname-trade-mark-the-cjeus-own-goal/) held that consumers recognized MESSI as the surname of the soccer player Lionel Messi, and considered this fact a matter of common knowledge because any reasonably observant and circumspect consumer was thought to regularly read in the newspapers…