Trademark case: The Unified Buddhist Church of Vietnam v. Unified Buddhist Church of Vietnam – Giao Hoi Phat Giao Viet Nam Thong Nhat, USA
Lengthy use by the Unified Buddhist Church of Vietnam of its unregistered marks was not enough, by itself, to raise a triable issue as to the marks’ protectability. A church that calls itself the Unified Buddhist Church of Vietnam (the “Unified Church”) failed to show that its asserted trademarks had acquired secondary meaning and therefore…